Apex Crypto Wallet App

Purpose and research findings

The goal:

Design a DeFi wallet for Apex that can provide an easy way to send crypto to multiple addresses in a single transaction and to save them in wallet’s contacts

Question:

“Do you find useful a feature that allows you to send crypto to multiple addresses in a single transaction?”

After conducting a study through a poll on Twitter, the results came up with the following numbers:

Yes

91.5%

No

3.5%

Maybe

Poll participants: 141

Personas

The personas were created based on multiple studies for which I researched on Google:

Study 1: Age group crypto owners: 18-40yo – 94%

Study 2: Of all crypto investors, 44.3% are millennials, 28.6% are Gen X, 17.8% are Gen Z, and 8.2% were Baby Boomers

Study 3: Cryptocurrency is most popular with young adults: 31% of people ages 18 to 29 have used it, compared to 21% of people ages 30 to 49, 8% of people ages 50 to 64 and 3% of people age 65 or over.

Remy Erald

Age: 38
Education: Law School
Hometown: Chicago
Family: married, 2 childs
Occupation: lawyer
Hobbies: Jiu-Jitsu, barista

Goal

“To educate my kids to be financial responsible and to value their work”

Frustration

“I would like a way to save and manage easily my crypto contacts”

Moana Axefield

Age: 31
Education: Business Economics
Hometown: London
Family: boyfriend, 1 child, 1 cat, 1 dog
Occupation: financial advisor
Hobbies: singing, video editing

Goal

“I like the idea of financial indepency, and I would love to convert a consistent part of my savings in crypto”

Frustration

“It’s a bit frustrating when I want to send my parents some crypto and must do that separatelly. A way to send them in a single transaction will be providential.”